I am a seasoned Lead UXE Consultant / Senior (Digital) Product Designer / Entrepreneur working for and with numerous clients exploring the full potential of branding and integrated digital user experiences. Oh… and I make art too.
I am passionate about translating business strategies & propositions into seamless working solutions with a strong (branded) visual character for BtB as well as BtC markets.
Over the recent years I have worked for and with established companies (industrials, banking, utilities, consumer electronics) as well as ventures & incubators (AI, finance, mobile services) in the UXE strategy and business development and/or prototyping of service propositions.
Besides strong analytical and conceptual skills I also tend to believe that I possess versatile and senior brand and visual design capabilities that bring a digital user experience and/or service proposition alive.
I live and work in Rotterdam (NL) but am used to working on-site with clients across the globe. I operate as an independent contractor, but also closely collaborate with selected digital/agencies and intermediaries.
My strategic, uxe and design input comes alive best in the initial phases of the lean startup (scrum) managed agile development environments. Where design and user experience engineering are recognised as a critical succes factor for releasing successful software. In these processes I see my drawing skills as a unique asset to communicate the desired unexpected.
Design thinking is at the core of my creative process and I strongly believe in interdisciplinary collaboration between tech, design and business teams / environments ultimately resulting in continuous deployment in DevOps managed commercial structures.